Designing the Right Logo for Your Band

Summary: Tips and insight into designing the best logo to represent your band and music.

When people see your logo, they need to be able to recognize it as you instantly. A logo needs to be able to communicate who you are in a single glance. Here are a few tips about coming up with something that will let people know who you are as a band and musician.

1. Who is your audience? Think about who you want this logo to attract. Use this information to come up with images that will appeal to your desired demographic.

2. First impressions count. Your logo may be the first thing your future fans see. What is the message you want these fans to get from your logo?

3. Less is more. You don’t want to over-complicate your image. Use a limited number of colors and try not to use too much text. The more complicated your logo is, the harder it will be for your audience to remember; You want to be remembered! In addition, if your logo is complicated it makes it harder to read when it’s small. Logo’s need to be able to be viewed in all sizes, whether it’s on the corner of your album cover or a large banner on stage. Either way it needs to be easy to read and needs to identify you as a band and a sound.

4. Plan ahead. Take some time to think about what your plans are for the future. Will you be changing your image or sound any time soon? If so then you need to think about whether your logo will fit in with any changes you make, or if it will be able to be easily modified to reflect your new style.

Before you start designing your logo please consider these four points carefully. If you are hiring a designer to help you make sure you supply them with this information so they can create the best design for you. In addition, if you do hire a graphic designer don’t forget to keep the lines of communication open, and of course don’t be afraid to be honest about the results. After all, you are the one who will be using the finished design.

By: Cat Wise

Cat Wise is the Head of Graphic Design at Distrophonix LLC. Distrophonix LLC is a music marketing and distribution company based in Baltimore, MD. They design graphics and designs for musicians, as well as offer digital distribution, CD pressing, and mastering.
www.Distrophonix.com